Author: Cameron Christian

  • US Trademarks – Ongoing Maintenance and Renewal

    US Trademarks – Ongoing Maintenance and Renewal

    In this article: – Overview of trademark maintenance requirements. – How to renew a trademark and avoid cancellation. – Deadlines and fees for renewals. Trademark Maintenance and Renewal: Requirements, Processes, and Deadlines Once a trademark is successfully registered, the work isn’t over. Maintaining and renewing your trademark is essential to ensure continued protection. Trademarks can… Read more

  • International Trademarks: Protecting Your Brand Globally. A Guide for Non Lawyers

    International Trademarks: Protecting Your Brand Globally. A Guide for Non Lawyers

    In this article: – Explanation of international trademark registration through the Madrid Protocol. – Pros and cons of seeking international trademark protection. S01-E016 International Trademarks: Protecting Your Brand Globally Listen to this article as a fast 20-minute podcast. International Trademarks: Protecting Your Brand Globally In today’s interconnected world, businesses are increasingly looking to expand beyond… Read more

  • Trademark Infringement and Enforcement for Non Lawyers

    Trademark Infringement and Enforcement for Non Lawyers

    In this article: – How to identify trademark infringement. – What to do if your trademark is infringed. – Legal remedies for trademark infringement cases. S01-E020 Trademark Infringement and Enforcement for Non Lawyers Listen to this article as a fast 18-minute podcast. Trademark Infringement and Enforcement: Identifying, Addressing, and Resolving Trademark Infringement Trademark infringement is… Read more

  • The Trademark Registration Process, a Step by Step Guide for Non Lawyers

    The Trademark Registration Process, a Step by Step Guide for Non Lawyers

    In this article: – Step-by-step guide to registering a trademark in the U.S. – Common mistakes to avoid during the registration process. – Timeline and costs associated with trademark registration. S01-E019 The Trademark Registration Process Listen to this article as a fast 10-minute podcast. The Trademark Registration Process: Step-by-Step Guide, Common Mistakes, and Costs Registering… Read more

  • Types of US Trademarks and the Protection they Offer Your Business

    Types of US Trademarks and the Protection they Offer Your Business

    In this article: – Explanation of the different classes of trademarks. – How trademarks differ from patents and copyrights. – Tips on choosing a strong trademark. Types of Trademarks and Their Protection: Classes, Differences from Patents and Copyrights, and Tips for Choosing a Strong Trademark Trademarks are a critical part of building and protecting a… Read more

  • Trademarks 101 – A Fast Introduction to the World of US Trademarks

    Trademarks 101 – A Fast Introduction to the World of US Trademarks

    In this article: Definition of trademarks, their purpose, and importance in business. Explanation of different types of trademarks (e.g., wordmarks, logos, sounds). Introduction to Trademarks: Definition, Purpose, and Importance in Business Trademarks are essential components of any business, whether large or small. They represent a company’s identity, distinguishing its products and services from competitors. In… Read more

  • How to Choose the Perfect Domain Name for Your Brand – A Framework You Can Use Today

    How to Choose the Perfect Domain Name for Your Brand – A Framework You Can Use Today
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    Tips and best practices for selecting a memorable and effective domain. Choosing the right domain name can be one of the most significant decisions you make when launching your brand online. A memorable and effective domain name not only sets the foundation for your online identity but also influences how users discover, remember, and engage… Read more

  • Top 10 Branding Mistakes to Avoid (At All Costs) When Naming Your Business

    Top 10 Branding Mistakes to Avoid (At All Costs) When Naming Your Business
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    Highlight common pitfalls and how to avoid them to create a strong, lasting brand name. Naming a business is one of the most crucial steps in establishing a strong, recognizable brand. However, the process is fraught with potential pitfalls that can lead to confusion, legal issues, and missed opportunities. In this guide, we’ll outline the… Read more

  • The Power of Short Domain Names: Why Less is Often (Always) More

    The Power of Short Domain Names: Why Less is Often (Always) More
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    This article discusses the benefits of short domain names, both for branding and SEO. When it comes to building a memorable online presence, shorter domain names often carry unique advantages for branding, user engagement, and even search engine optimization (SEO). In a crowded digital landscape, a concise, easy-to-remember domain can set you apart from competitors,… Read more

  • What’s the Right Domain Extensions For My Business: .com, .org, .net, and Beyond

    What’s the Right Domain Extensions For My Business: .com, .org, .net, and Beyond
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    An in-depth guide to domain extensions, including new TLDs, and which might suit various business types. When creating an online presence, choosing the right domain extension is just as important as the name itself. Domain extensions, also known as top-level domains (TLDs), are the suffixes following your chosen domain name (like .com, .org, or .net).… Read more